Linking factors in SEO

Linking factors in SEO. In this blog we will discuss different factors that is related to website's linking of urls .

Linking Factors in SEO
Linking factors in SEO


1. Back-links (Incoming-Links): Back-links are those that is present on other websites, from where you are getting incoming traffic. For example, you can comment on blogs with your website url, then you will get a link back to your website. Making quality Back-links is what you require. I mean the back-link which will give you continue traffic. After getting continue traffic , you can get a good traffic rank to beat up the competition on searches. Writing quality blogs, guest blogs on high traffic sites will give you those traffics. But remember always that "you don't have to spam all over any where or many places unusually". Search Engines always keeps their eye on your site's movement in achieving these. Also, if they find out that your site has got many unusual incoming-links at a time, they can penalize.

Here are different factors of incoming links:

  • The power of  links from high quality blogs is very high. If you are giving any site a passage or make a path for them to get traffic is a very good and strong point you are presenting to the search engines to rank you. So, after doing so, you are passing your link juice. The more you pass links from your blogs, the more you loose your blog's link juice. This is a high noticeable point for the search engines.
  • If you not want to share your blog's power with other website , you can place "rel='no-follow' " in the anchor tag.
  • The another factor is "how many of the links, you are getting from different domains". If you are getting 10 from 1 site, you are scoring only 1 in this factor. 
  • However the old days are gone where even many low quality links boosts a website. After the google's panda updates, these things are almost gone. This is an era of content marketing and quality incoming links( which gives a lot traffic).


2. Cross-Links (Internal-Linking): The need of cross-links are increased when you have got too many articles in your website so that you can do internal linkings. This will effect on the users who visit your page, can visit further more interesting pages in your site. It will reduce the bounce rate. Therefore, you can get high rank and that will be great linking factor in your site's SEO.

Important concepts for applying internal links:

  • Always make a strategy depending upon how important your point of approach towards your blog. Making a solid strategy and executing them will strengthen your blog in content marketing.
  • Also, it will help search engine bots to understand the architecture of your website. A good interlinking will distribute the page authority and domain power. It will help to give traffic to the old blogs as well and user will stick with your site.   
  • Create a lot of content to produce a great interlinking and a top-class SEO. 
  • Provide value for the users in order to proceeding towards a great interlinking. Value means , the user should click on those because they seem to be interested.


3. Link Baiting: If you are a copycat as a blogger, you can give link back to the main website, whose content you have copied. Good bloggers don't copy exactly the same things, they read and research on the topic and describe those in their own terms.

Creating an awesome content that is extraordinary and many website will connect with it, is very much difficult to achieve. So, if your site contains one of those great article your chances are high to go outstanding in search results. That's called LinkBait.


4. Concentrated links: If you want some page to rank higher, you have to make it concentrated with many internal links. By doing these, your page will have high impact in search results and it will out rank the competition. Remember one thing that, you have to make similar interest links so that people can click on those. Many great bloggers gives anchor tags of old blogs in their newly written blogs, so that, those are getting viewed.

5. Negative links: Negative links are those , which will cause you your ranking loss. Using black hat tactics (like hidden links on the same website or other website), and other tactics that is used to fool search engines will cause you negative effects.


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